Category

Marketing

We are all Brand Guardians

We are all familiar with brands. We have many that we love and trust. Think of any company you like—to name a few; there’s Coca Cola, Nike, Frosted Flakes, and Tide. With this in mind, let’s think about the flexo...
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Flexo’s Most Dependable Distributor

FLEXO’S MOST DEPENDABLE DISTRIBUTOR 57 years ago, Anderson & Vreeland opened its doors with a set of values in place. We would invest in innovation to sell the most reliable and efficient products to our customers. And when our customers...
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The Best Tools Deliver the Best Results

Printing labels and packaging is a demanding business. Successful converters need to provide customers with innovative workflows that streamline the entire process. Within that workflow, color management should ensure every color is absolutely right, every time. Then, whether a job...
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Packaging Facelifts for the Holidays

It’s the 4th of July and as you’re walking the aisles of your local supermarket you see products with packaging designed for the holiday.  Some brands are very effective at designing their products for a special holiday or season. National...
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Printing Sells Products

There was once a time when product packaging was simply viewed as a container for a product; it had to protect the product but was viewed as a cost to be minimized. Today, product packaging is recognized as a critical...
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